Nicola Holden Designs – Contemporary Interior Designer, London.

I have recently discovered a new online store that got me so excited that I wanted to share it with you, my lovely readers. is a home furnishings and accessories business based in London. It was set up by co-founder Alex Pescott after a holiday spent in South Africa. During the trip he bought some beautiful souvenirs from local craftspeople and it felt so good to be helping the local communities that he wondered if there was a way to do more to help, and that was the inspiration for this very special online shop.

Sinatra Chandelier

When I read MadeEthical’s story it really hit home for two reasons. Firstly they sell beautiful homewares on their website, which appealed to the Interior Designer me. And secondly, a portion of all the money they make goes to African charities, which appealed to the African Charity Trustee me.

Picture Frame - Mosaic Green

Alex comments: “We identified several small, community based projects who understood local needs better and we started sourcing items directly from the people who made them, paying the craftsman an honest wage & turning them into positive role models in their communities. Of course we couldn’t source all our inventory from South Africa but regardless of what item a customer purchases from us, we will gift an item to one our community projects.”

Armchair Mammoth

Don’t you just love this range of handknitted toys, produced by Gogo Olive in my Zimbabwe? Gogo Olive started as a simple vision of a group of women singing and laughing together while creating things with their hands. It gathers around 60 women-knitters from four different projects in 3 different areas of Zimbabwe. As well as creating employment for local women the aim of Gogo Olive is to give them hope as they have the opportunity to use their craft skills to build a future for themselves and their families.

Knitted Toy - Elephant

So there you have it – feel good shopping at your fingertips! What are you waiting for?

“No one has ever become poor by giving.”
Anne Frank, diary of Anne Frank

Image credits from

If you have enjoyed this post why don’t you head over to our Facebook page, or follow Nicola’s updates on Twitter or Pinterest. Full details of our Interior Design services can be found on our website.

Nicola's AvatarThis is where I share progress updates on projects, news from exciting shows that I have visited and insights into what inspires me.

Follow me:
Follow us on Pinterest Follow us on Twitter Follow us on Facebook Follow us on Houzz

Visit Nicola Holden Designs's profile on Pinterest.


Get our blog delivered directly to your email inbox:

RSS Subscribe by RSS

Novus Homes Top 100 Interior Design Bloggers

Amara Interior Blog Award Nominee

Amara Interior Blog Award Nominee

Decorex 2012 Blogger Badge

Decorex Loves Bloggers Badge